Non-Profit Email Marketing Best Practices

Rating: 5

A slideshare presentation from Blackbaud, a non profit software company, focusing on email marketing best practices for non profits. Includes several great examples of non profits doing it right. Detailed step-by-step on authoring compelling message content, understanding keys to success, growing your list, compelling message design and two feature walkthroughs. These principles can be applied to any industry.

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8 Content Marketing Initiatives To Seriously Consider for 2012

Rating: 4

This article contains an imbedded PPT slideshow introducing what content marketing is and how to do it properly. In addition 8 things to consider when creating content is suggested by the author.

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